Gus Pelogia

Gus Pelogia is a Senior SEO & AI Product Manager at Indeed, where he works at the intersection of search, experimentation, and product decision-making at massive scale. With years of experience in enterprise SEO, Gus is best known for bringing rigorous testing and causal impact analysis into SEO — replacing opinions with proof.

Having led SEO experiments across large, complex platforms, Gus has helped teams understand what actually moves the needle in organic growth, while navigating real-world constraints like legal reviews, engineering trade-offs, and product priorities. His work has influenced how SEO is practiced inside enterprise organizations, shifting it from a checklist discipline to a product-driven function.