Free mini-course from a Promodo expert
SEO hygiene: how to prevent an uncontrollable drop in positions
- 5 video tutorials
Current course for 2024
Tired of the sudden drop in positions for no apparent reason?
Are you interested in what errors lead to a decrease in the visibility of the site?
Want to learn how to avoid Google penalties and loss of organic traffic?
These free online lessons are for you
| 5 | лекций |
together with 
5 lessons for beginners and experienced specialists
For a beginner
- Understand the basics of SEO hygiene and the impact of site cleanliness on its ranking position
- Learn about the key mistakes that reduce your search visibility
- Learn to find and eliminate "junk" pages
An experienced specialist
- Improve the indexing and duplicate page control system
- Learn effective practices for solving typical problems of unhelpful indexed and non-indexed pages
- Learn to prevent sanctions and loss of positions
The basics of SEO hygiene from a Promodo expert
Want to learn how to avoid falling positions? In the course, we will consider the key steps to maintain a stable ranking of the site in Google. You will learn:
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Audit the site to find out the level of its "cleanliness" in order to remain Google`s favorite -
Evaluate and optimize page quality -
Understand the basic principles and tools for maintaining high site positions -
Identify and correct technical errors that reduce the visibility of the site -
Analyze the impact of "garbage" on your site -
Control indexing and avoid duplicate content
Step by step about SEO hygiene
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5 video lessons -
Learning at your own pace -
Quick result
Course instructor
SEO Team Lead of the Promodo marketing agency. Went from Junior specialist to TL in 2.5 years. Mentors, develops and manages a team of 7 SEO specialists.
During her 7-year career, she had experience in promoting sites of various niches and topics, including SaaS, IT and commercial projects in Western markets (USA, Europe), as well as experience in promoting startups in different geos.
Loves finding new approaches to solving complex problems. Specializes in building a website optimization strategy with the help of preserving their qualitative rather than quantitative component.
Cодержание курса
Тези уроку:
1. Що означає «чистота» сайту
2. Чому варто звертати увагу на все, що ми віддаємо Google
3. Різниця між вашим поглядом та поглядом Google
4. Який вплив «сміття» може мати на ваш сайт
Тези уроку:
1. Малокорисні НЕпроіндексовані сторінки
2. Малокорисні ПРОіндексовані сторінки
Тези уроку:
1. Закриті від індексу сторінки
2. Сторінки-копії
Тези уроку:
1. Сторінки з переспрямуванням
2. Заблоковані сторінки в файлі robots.txt
3. Orphan Pages (сторінки-сироти)
Тези уроку:
1. Ретельна підготовка до запуску сайту
2. Сторінки без попиту
3. Регулярні перевірки технічної частини сайту
